commons-dev mailing list archives

Site index · List index
Message view « Date » · « Thread »
Top « Date » · « Thread »
From Gary Gregory <garydgreg...@gmail.com>
Subject Re: Advice on project logo
Date Sun, 15 Sep 2019 12:10:36 GMT
That said, it is nice to look at :-)

On Sun, Sep 15, 2019, 08:10 Gary Gregory <garydgregory@gmail.com> wrote:

> I do not think we need "Project", we're not a 70s progrock band ;-)
>
> On Sun, Sep 15, 2019, 07:45 Rob Tompkins <chtompki@gmail.com> wrote:
>
>> Here’s a potential logo that I mocked up and sent to Kenneth. Does anyone
>> have any opinions on this? I felt like something similar to the one that
>> Sally sent across for the HTTP project seemed reasonable.
>>
>> Also, I think that it’s not exactly adherent to the style guide and that
>> Kenneth plans on putting something together that’s analogous and adhere’s
>> to the style guide.
>>
>> Thoughts? -Rob
>>
>>
>>
>> On Sep 9, 2019, at 3:17 PM, Gary Gregory <garydgregory@gmail.com> wrote:
>>
>> The KISS solution would be to get "Central" to produce not just the
>> Commons
>> logo but one for each component and be done. The even simpler path is to
>> forgo component specific logos, especially since Commons is just one
>> Apache
>> project. I like simpler...
>>
>> Gary
>>
>> On Mon, Sep 9, 2019, 15:08 Rob Tompkins <chtompki@gmail.com> wrote:
>>
>>
>>
>> On Sep 9, 2019, at 11:31 AM, Gilles Sadowski <gilleseran@gmail.com>
>>
>> wrote:
>>
>>
>> Hi.
>>
>> Le lun. 9 sept. 2019 à 12:35, Sally Khudairi <sk@apache.org> a écrit :
>>
>>
>> Thank you, Gilles.
>>
>> I'm copying Kenneth Paskett, creative lead from Central Services. I was
>>
>> talking to him about this opportunity yesterday: we will be happy to
>> explore options for a future design.
>>
>> Just curious, who on this transmission is at ApacheCon this week. Having
>> worked with Sally in the past on an ad-hoc logo for the DC road show
>> earlier this year, I could sit down with her and see if we can get
>> something analogous to what we have in place currently that satisfies
>> everyone (granted my designs tend to be minimalist in nature).
>>
>> Thoughts?
>>
>> -Rob
>>
>>
>> I'm not saying "don't use anything that remotely looks like the
>>
>> feather". It's important that if we choose to use an ASF-feather-inspired
>> motif that it doesn't look like it's a "broken" version of the original.
>>
>>
>> It was certainly not the intention.
>> It is difficult/impossible to argue on things that boil down
>> to a matter of taste or arbitrary policy (like the kinds of
>> reuse that are allowed and not by the rights owner).
>>
>> Ways around that issue could involve the shape or color of the feather,
>>
>> among other adjustments.
>>
>>
>> Exactly what I meant: IMHO those changes are more "broken"
>> than a rotation. ;-)
>> [But if they are allowed, then fine.]
>>
>> Thank you and the community for your trust. We look forward to working
>>
>> with you.
>>
>>
>> Hopefully, preferences will be collected in the thread which I
>> mentioned in the previous message, and the community can
>> converge on a few ideas to help with the design.
>>
>> Best regards,
>> Gilles
>>
>>
>> Best,
>> Sally
>>
>> - - -
>> Vice President Marketing & Publicity
>> Vice President Sponsor Relations
>> The Apache Software Foundation
>>
>> Tel +1 617 921 8656 | sk@apache.org
>>
>> On Mon, Sep 9, 2019, at 03:22, Gilles Sadowski wrote:
>>
>> Hello.
>>
>> Le sam. 7 sept. 2019 à 13:29, Sally Khudairi <sk@apache.org> a écrit :
>>
>>
>> Thank you, Gilles. I appreciate you reaching out.
>>
>> Normally I encourage PMCs to not re-orient or "spindle" the feather
>>
>> where possible, but I understand that some legacy logos have a bit of a
>> problem with positioning. For example, the Apache HTTP Server logo:
>>
>>
>> - original logo https://twitter.com/apache_httpd/photo
>> - interim logo https://britewire.com/apache-http-server/
>> - new logo
>>
>> https://svn.apache.org/repos/asf/comdev/project-logos/originals/httpd.svg
>>
>>
>> So is the choice between
>> * use the exact same feather as the foundation's
>> * not use anything that even remotely looks like feather
>> ?
>>
>> Whilst I understand the proposed design, I'm not *loving* the look of
>>
>> the logo, particularly as Apache Commons has such a massive footprint
>> across so many projects.
>>
>>
>> To that end, may I ask a favor?
>>
>> Would you and the Apache Commons PMC be amenable to considering
>>
>> having Central Services --a somewhat new sub-group of ASF Marketing &
>> Publicity-- help you with creating a new logo?
>>
>>
>> Help from experts is welcome.
>>
>> If you are not in a rush, we can see how we can help you.
>>
>>
>> I don't think we should be in a rush, as the proposal to change the
>> projects' logo(s) dates back from 3 years ago.[1]
>>
>> ApacheCon North America starts on Monday, and we can start the
>>
>> discussions on what your requirements are and the best way to meet your
>> needs.
>>
>>
>> I can only speak about of my preferences:[2]
>> * At most 2 or 3 graphical elements reminiscent of the project
>> (feather included, if applicable)
>> * No URL
>> * Clearly visible at all (reasonable) resolutions [3]
>> * Combinable with 1 additional grahical element (so that we can
>> easily create one logo for each of the many components hosted
>> in "Commons" [4]
>>
>> ApacheCon Europe is taking place in October: I was thinking the
>>
>> timeframe between the two events (~6 weeks) would be sufficient for us to
>> have a few proposals developed.
>>
>>
>> Great.
>>
>> If this works for you, we can get started this week.
>>
>>
>> Fine with me.
>>
>> If not, I understand. You may proceed with the proposed logo with the
>>
>> intention of revisiting and updating in future.
>>
>>
>> Now is a good time.
>> Indeed, that logo is not favoured by the community (at least the few
>> who voiced their opinion).[5]  And, IMHO, the alternatives are failing
>> what I consider basic requirements (cf. above).[6]
>>
>> Many kind thanks again for your attention and consideration.
>>
>> Warm regards,
>> Sally
>>
>>
>> Thank you very much for the offer,
>> Gilles
>>
>> [1] https://issues.apache.org/jira/browse/COMMONSSITE-86
>> [2] Discussion thread:
>>   https://markmail.org/message/twsre7wl6jmue6mp
>> [3] For example, when I look at the top left of the Apache's JIRA
>>
>> pages:
>>
>>   https://issues.apache.org/jira/secure/Dashboard.jspa
>> I see either a bad logo, or an inadequate use of it.
>> [4] See e.g. http://commons.apache.org/proper/commons-rng/
>> [5] Lacking feedback, I opted for an upgrade of the feather using
>> the foundation's new graphics keeping the old (and supposedly
>> consensual) idea for the feather orientation.
>> [6] Even though it's great that Loic Guibert was willing to provide
>> idea and a few examples.
>>
>>
>> Tel +1 617 921 8656 | sk@apache.org
>>
>> On Fri, Sep 6, 2019, at 17:18, Gilles Sadowski wrote:
>>
>> Hello.
>>
>> We, at Apache Commons, would like to know whether an Apache
>> project  is authorized to extract graphical elements from the
>> foundation's logo, apply some transformation to them, and use
>> the result in order to compose its own logo.
>>
>> Case in point is here:
>>
>>
>> https://svn.apache.org/repos/asf/comdev/project-logos/originals/commons.svg
>>
>> (where the feather has been rotated).
>>
>> Does it constitute a breach of the recommendations published in
>> the "Identity Style Guide"?[1]
>>
>> Thank you,
>> Gilles Sadowski
>>
>> [1]
>>
>> https://apache.org/foundation/press/kit/ApacheFoundation_StyleGuide.pdf
>>
>>
>>
>> ---------------------------------------------------------------------
>> To unsubscribe, e-mail: dev-unsubscribe@commons.apache.org
>> For additional commands, e-mail: dev-help@commons.apache.org
>>
>>
>>
>> ---------------------------------------------------------------------
>> To unsubscribe, e-mail: dev-unsubscribe@commons.apache.org
>> For additional commands, e-mail: dev-help@commons.apache.org
>>
>>
>>
>>

Mime
  • Unnamed multipart/alternative (inline, None, 0 bytes)
View raw message