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From "Milind Bhandarkar (JIRA)" <j...@apache.org>
Subject [jira] [Created] (MAPREDUCE-4459) Allow ad-placement on the JobTracker /RM UI
Date Thu, 19 Jul 2012 04:05:35 GMT
Milind Bhandarkar created MAPREDUCE-4459:

             Summary: Allow ad-placement on the JobTracker /RM UI
                 Key: MAPREDUCE-4459
                 URL: https://issues.apache.org/jira/browse/MAPREDUCE-4459
             Project: Hadoop Map/Reduce
          Issue Type: Improvement
          Components: mr-am
    Affects Versions: 2.0.0-alpha
         Environment: all, especially private clusters
            Reporter: Milind Bhandarkar
            Priority: Minor

A lot of Hadoop map-reduce users spend a lot of time staring at the jobtracker webUI to check
if their job has been scheduled, and checking the progress. An easy way to monetize these
eyeballs is to allow ad-placement on this page. This will attract public-cloud IaaS companies
such as AWS, Google Compute Engine, Microsoft Azure etc to place ads on that page, such as
"Waiting for your job to be scheduled on your company's Hadoop cluster ? You can create your
own cluster and run your jobs fast, without waiting".

This will allow major Hadoop installations to offload some of their load to public IaaS clouds,
and in addition, create an ad-revenue source for themselves.

And not only that, based on the demographic (mostly male, mostly starved of all the real-world
fun) of users of these Hadoop clusters, there could be very targeted ads to be placed on this

(Please consider this as an extension to HADOOP-8607).

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