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From Jörn Franke <jornfra...@gmail.com>
Subject Re: Log analysis with GraphX
Date Sat, 10 Feb 2018 15:03:41 GMT
What do you mean by path analysis and clicking trends?

If you want to use typical graph algorithm such as longest path, shortest path (to detect
issues with your navigation page) or page rank then probably yes. Similarly if you do a/b
testing to compare if you sell more with different navigation or product proposals. 

Really depends your analysis. Only if it looks like a graph does not mean you need to do graph
analysis . 
Then another critical element is how to visualize the results of your graph analysis (does
not have to be a graph to visualize, but it could be also a table with if/then rules , eg
if product placed at top right then 50% more people buy it). 

However if you want to do some other  analysis such as random forests or Markov chains then
graphx alone will not help you much.

> On 10. Feb 2018, at 15:49, Philippe de Rochambeau <phiroc@free.fr> wrote:
> 
> Hello,
> 
> Let’s say a website log is structured as follows:
> 
> <date and time>;<web item trigram>;<web page trigram>;<user id>
> 
> eg.
> 
> 2018-01-02 12:00:00;OKK;PAG1;1234555
> 2018-01-02 12:01:01;NEX;PAG1;1234555
> 2018-01-02 12:00:02;OKK;PAG1;5556667
> 2018-01-02 12:01:03;NEX;PAG1;5556667
> 
> where OKK stands for the OK Button on Page 1, NEX, the Next Button on Page 2, …
> 
> Is GraphX the appropriate tool to analyse the website users’ paths and clicking trends,

> 
> Many thanks.
> 
> Philippe
> 
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